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Hello there!

I am a strategic designer that focuses on creating systems that can evolve and empower others to reach their full potential. I'm currently an Experience Strategist working in Autonomous Vehicles Experience Design (XD) at Ford Motor Company.

I started my career as a Mechanical Engineer by working in Product Development at Ford Motor Company. I chose to pivot my work from using engineering, to solve problems, to human-centered design, to find the RIGHT problems. In 2021, I completed my degree in the Graduate Industrial Design program at ArtCenter College of Design. 

Please reach out to me at any time if you have any questions, thoughts, or ideas.

 

All the best,

Catalina

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What this illustration says about me . . .

Adaptable

Working from home and adjusting to new methods of collaboration is great for me, but now my dog might never want me to go to the office again. 

Exploring New Ideas

You can't see the future, but you can plan for it. Using trend research, future casting, and other methods I can discover opportunities for the future. 

Hands On

From tool shops and 3D printers to vehicle factories and production tooling, I have experience working with many different production processes through the entire product development cycle. 

Presentation

In my personal and professional experience, I have led discussions, taught classes and lectures, and delivered presentations to management. I enjoy sharing what I know with others. 

Learning From Others

Taking the time to talk and listen to others helps me gain more empathy and deeper insights to problems. I enjoy the co-design process and understanding more about the human experience. 

Let's Work Together

I thrive on collaborative energy and learning new things from others, in person or remotely. Feel free to reach out at any time if you're interested in working together. 

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